Information Services Company

IBM Case Study Interview Intro

You are hired by a library information services company that provides a computerized article search product. The device allows users in a library to locate articles by keyword search. The company currently has a weak market share of only 10% of all installed
units.

The company has hired you to help it figure out how to improve its market share.

Case Study Overview

Your client is a library information systems company who is looking to increase it’s market share and has hired you to help them come up with a plan. In this IBM case study interview, it’s your job to dig deep into the market to find ways for increasing market share and profitability so you can give your client a solid plan moving forward.

You can use the Market Study Framework to help solve this case, but we strongly recommend that you don’t stop there. The most proficient case interview candidates blent their knowledge of the frameworks with their own business experience to come up with a custom structure for the case.

This IBM case study interview will prepare you for a second round interview at IBM GBS with a qualitative degree of difficulty of 3 out of 4. The case has two math exhibits.

IBM Interview Tips

What does IBM GBS look for in its case interview candidates? The ability to build a high-level structure, insight and a focus on qualitative impact.

In this IBM case study interview:

• Look for one key area to improve next time
• Focus on timing yourself as you walk through the case (2min for structure, 5min for math, 2min for brainstorming, 2min for conclusion).
• Work on smoothing out your overall polish and communication

Book an hour of out-loud case practice with an expert interview coach if you need more help getting prepped for your IBM interview!